I’m not one for lots of shit talking but really this sucks. I’ve said it before and I’ll say it again this Ed Hardy crap is mass produced licensing apparel for the meathead crowd. This stuff is really nothing more than a starter jacket for people with too much self tanner, hair gel and no idea about snowboarding.
Don’t ask me why I find this stuff so abrasive. One could make the argument that everybody has a line they won’t cross. I can say that this just pushes me over the edge as it has nothing to do with, was born of, or contributes to snowboarding. At least some other commercial ventures are more overt in their intent. Ed hardy does a good job of portraying a brand that’s a poor mans smoke and mirrors marketing effect. Also maybe it the fact that the Head D-Bag in charge was the same kook behind Von Dutch. Yeah, way to market a cantankerous old racist. Then again I guess if this guys is going after head cases Jason Jesse has a shot of being a billionaire in his twilight years.
I just threw up in my mouth a little bit.